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Nike

Nike Pegasus - Women's launch

As one of Nike Running's leading online retailers at SportsShoes.com I was set the task of re-designing the Nike Pegasus landing page for the launch of the new women's Nike Air Zoom Pegasus 35.

The Challenge

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  • Engage more female users

  • Provide a positive user experience to reduce bounce rate

  • Effectively market the product to increase sales 

​The Result

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  • Total number of female users increased by 40% 

  • Page saw a decrease in bounce rate

  • Increase in the avg. session duration

  • 600% increase in visits that lead to sales

Nike Landing Page, Pegasus
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